What is the focus of the 'C' in Keller's ARCS?

• A. Confidence - help students succeed and guide them
• B. Confidence - make them feel comfortable in learning
• C. Confidence - ensure only self-paced learning
• D. Confidence - reinforce peer pressure to succeed

Answer: (A)

The focus of the 'C' in Keller's ARCS model refers to Confidence, which emphasizes helping students succeed and guiding them in their learning process. This aspect of the model stresses the importance of building students' confidence in their abilities to learn and apply new knowledge or skills.

By providing appropriate challenges, feedback, and support, instructors can enhance students' self-efficacy, which is crucial for motivation. When students feel confident, they are more likely to engage in the learning process, take risks, and persist through challenges. The goal is to foster an environment where learners believe in their capacity to achieve success and are provided with the necessary resources and guidance to do so.

This approach aligns with the overall ARCS model, which stands for Attention, Relevance, Confidence, and Satisfaction, each of which plays a critical role in effective instructional design.